PH: World’s best country in business English
By Shielo Mendoza | Yahoo! Southeast Asia Newsroom – Wed, Apr 25, 2012
Well, people will now have to think twice before mocking Pinoys’ use of the English language.
The Philippines was named the world’s best country in business English proficiency, even beating the United States, according to a recent study by GlobalEnglish Corporation.
GlobalEnglish has released early this month the results of its annual Business English Index (BEI), the only index that measures business English proficiency in the workplace.
For 2012, results showed that from 76 represented countries worldwide, only the Philippines attained a score above 7.0, “a BEI level within range of a high proficiency that indicates an ability to take an active role in business discussions and perform relatively complex tasks.”
“This is particularly interesting because the Philippines, a country with one-tenth of the population of India, recently overtook India as a hub for call centers. Over 400,000 Filipinos are now employed in call centers, roughly 50,000 more than in India,” the study said.
The Philippines, which scored 7.11 and the lone country in the intermediate level, were joined by Norway (6.54), Estonia (6.45), Serbia (6.38) and Slovenia (6.19) in the top five.
GlobalEnglish noted that a country’s business English capability is an indicator of its economic growth and business success.
“It is not surprising that both the Philippines and Norway—the only two countries in the top five in both 2011 and 2012—are improving their economies, based on the latest GDP data from the World Bank,” it added.
Meanwhile, struggling economic powers (Japan, Italy and Mexico) and fast-growth emerging markets (Brazil, Columbia and Chile) scored below a 4.0 in business English proficiency, placing them at a disadvantage when competing in a global marketplace, the study said.
It also pointed out that shifts in global talent have put even English-speaking countries at risk.
“Surprisingly the BEI score for global workers in the U.S. declined from 6.9 to 5.09 since the original 2011 BEI benchmark, which is attributed to a majority of test takers being foreign-born engineers and scientists,” the report said.
Rest of the world ranked beginner and basic level
Based on a scale of 1-10, the average 2012 BEI score across 108,000 test takers around the world is 4.15 which is lower than last year’s 4.46.
Nearly four out of 10 (38.2 percent) global workers from 76 countries were ranked as business English beginners, meaning that, on average, they can’t understand or communicate basic information during virtual or in-person meetings, read or write professional emails in English or deal with complexity and rapid change in a global business environment, the study said.
Meanwhile, the majority of global workers (60.5 percent) from the represented countries scored between a 4.0 and 7.0, below an intermediate level, indicating an inability to take an active role in business discussions or perform relatively complex tasks such as presentation development and customer or partner negotiations, it added.
GlobalEnglish stressed that the 2012 BEI which showed a lack of business English proficiency is threatening the productivity of companies, industries and country-specific economies this year.
“Poor Business English skills are bad for global businesses and this year’s Business English Index suggests that many companies will be hard-pressed to achieve their desired performance goals during 2012,” said Tom Kahl, GlobalEnglish President.
“Addressing English skills gaps and ensuring that employees can immediately perform at the necessary proficiency level should be viewed as a strategic imperative for multinational businesses, as Enterprise Fluency, the ability to seamlessly communicate and collaborate within global organizations, can deliver significant financial upside,” Kahl added.
Headquartered in Brisbane, California, GlobalEnglish works with multinational companies – including Cisco, Procter and Gamble, HSBC, Phzer – to support performance in business English across the workforce around the world.
Here’s the list of the 10 best and worst countries in the world for business English proficiency based on GlobalEnglish’s 2012 BEI:
10 Best Countries:
Philippines
Norway
Serbia
Slovenia
Australia
Malaysia
India
Lithuania
Singapore
Canada
10 Worst Countries:
Armenia
Cote d’Ivoire
Taiwan
Honduras
Columbia
Chile
El Salvador
Saudi Arabia
Israel
Brazil